OasisLMS

Duration 52 minutes: As a result of joining this event the participant will learn how to use behavioural profiling in recruitment alongside skills and knowledge assessment to get cultural and team fit and avoid unconscious bias as well as boosting morale and self awareness and enhancing organisation's "employee Value Proposition".

New business sales leaders and account directors Sales & account management professionals

UK and International

Train for skills and knowledge, hire for behaviour The phrase "Train for skills and knowledge, hire for behaviour" is a commonly referenced recruitment philosophy. It reflects the belief that skills and knowledge can be acquired through training or on-the-job experience, while behaviour is less easily taught. With the implementation of the Employment Rights bill in 2026, organisations will need to be increasingly diligent with hiring decisions, as new employees will have expanded employment rights from their first day of work. While skills and knowledge remain important, considerations such as cultural fit and complementary behavioural styles are essential for building effective teams aligned with organisational goals and client and prospect needs. Behavioural profiling tools are frequently used in recruitment and employee development processes as recommended by the CIPD. These tools support organisations in evaluating candidates and fostering ongoing professional growth. Join us to find out more to get the right candidates first time

Understand why behavioural profiling is an essential ingredient in recruiting the right candidates first time to reduce the risks, challenges and costs of a poor hire which can easily equate to the cost equivalent of their first-year salary Learn how to use behavioural profiling to select individuals who have a good cultural fit in your organisation and who strengthen the behavioural profiles within your team and fill behavioural gaps Learn how using Behavioural profiling as part of a selection process will avoid unconscious bias by providing data analysis on behaviour and improving your "employee value proposition"

CPD Points: Two (when attending live) or one (watching the recording)

Mark Erskine ISP Fellow, Director and Founder of Seller Performance Mark Erskine is Director and Founder of Seller Performance and a highly experienced sales performance specialist, with over 35 years' experience in business-to-business sales at corporate level. Mark is a Senior Master Trainer and Coach and UK Partner for Life Orientations (LIFO®) behavioural profiling, qualified business coach and mentor, trained facilitator and former Miller Heiman Independent Consultant.