OasisLMS

n this spring 2025 webinar, two directors from Strategic Proposals - both APMP Fellows with around twenty years in the bidding arena - tackle the question proposal teams are actually asking about AI: not "should we use it?" but "how do we make it work in the messy, complicated, high-stakes reality of bidding, without burning the team out, wasting budget or automating chaos?" Grounded in industry polling (59% of teams already use AI in some way, 35% feel overwhelmed by it, yet over 80% describe themselves as having a growth mindset), the session argues the real barrier isn't willingness but a lack of support, strategy and realistic expectations.

The presenters introduce five personas they see across the industry - the overwhelmed proposal manager, the cynical writer, the hopeful innovator, the tool-pusher executive and the stretched knowledge manager - each with distinct pain points, from tool-first leadership without process mapping to content libraries that would simply produce "bad content faster". They offer a framework for locating where your team is stuck and practical steps to move forward, closing with a Q&A on how AI is reshaping (rather than shrinking) proposal careers: skilled writers who lift AI drafts from a six to a nine remain essential, while plug-and-play roles must evolve or risk being left behind.