OasisLMS

Duration: 25 minutes Learning objectives: Diagnosing, resolving, and managing issues within an established sales team when you are in a new sales management role

Sales Leadership & Management Professionals Head of Sales Sales Directors Account Directors

English-speaking UK and International

Diagnosing why a sales team might not be achieving their target can be difficult. Managing the change process to resolve any issues and maintaining consistently high sales levels after that can be equally as difficult. Anna discusses how she changed the performance of the Commercial Team, and Aberdeen Football Club by addressing the organisational and psychological obstacles to hitting their peak.

Diagnosing the fail points of a sales team Managing the change process in improving an established sales team The importance of having a sales team you trust when representing an emotive brand

CPD Points: One

Anna Mackenzie - Commercial Manager, Aberdeen Football Club