The enlightened sales manager podcast episode 3
Availability
On-Demand
Cost
£0.00
Credit Offered
1 ISP CPD Credit
 

The Enlightened Sales Manager podcast

Episode 2: The Salesperson-to-Manager Transition 

with Greg Barnes, hosted by Mark Guardiola 

About this episode 

 

In Episode 2 of The Enlightened Sales Manager, host Mark Guardiola sits down with Greg Barnes to unpack one of sales' most common quiet failures: the promotion of a top salesperson into their first sales management role. Greg argues that the qualities which make someone a top salesperson can be in direct contradiction with the qualities of a good sales manager, and that most transitions fail not because the individual is wrong but because senior management doesn't train, support, or properly define the role. 

The conversation covers the two hats principle (never stop selling), why sales management is really sales leadership, attitude as a manager's most prized possession, motivation theory beyond money, enlightened self-interest, and a field-observation approach to the first thirty days in the role. 

What you will take away

  • Why the salesperson-to-manager transition statistically fails, and how to spot the warning signs early. 

  • The two hats principle: why a new manager should never take off their salesperson hat, only add the manager hat on top. 

  • The difference between sales management and sales leadership, and why "show me, don't tell me" is the litmus test. 

  • How to think about attitude as a possession worth protecting, and how "quicksand crab" behaviour drags a team down. 

  • Why motivation is internal and cannot be imposed, and how to find each team member's individual motivators. 

  • Why money typically sits at position four on the motivation list, and what that means for compensation design. 

  • Enlightened self-interest as the operating principle of a good sales leader: to get what you want, help your people get what they want first. 

  • A concrete first thirty days plan built around field observation and getting to know each salesperson as a human being. 

Greg Barnes is the founder of Success Dynamics Alliance and creator of The Enlightened Sales Manager podcast. With four decades in sales and sales leadership across industries, Greg has spent much of his career studying why sales managers succeed and fail, and building the frameworks, courses, and psychometric tools now delivered under his Dynamics of Success programme. 

He brings a leadership philosophy shaped in part by a military background: lead from the front, never stop selling, and take the time to get to know the people you work with as human beings first

ISP Professional (Level 5). Aimed at salespeople approaching a first management promotion, or first-time sales managers in the initial 12 months of the role. Also useful for senior sales leaders who are responsible for developing managers under them. 
Powered By