OasisLMS

SEE RESOURCES TAB FOR SUPPORTING PAPERS Duration - 53 mins: As a result of joining this event you will understand the power of pricing, which will enable you to protect and grow margins as well as revenues.

Senior Management/Sales Leaders (e.g. MDs, Chief Sales Officers, Chief Revenue Officers, Commercial Directors).

Pricing is your company’s biggest profit lever. Unfortunately it is often also the most neglected and when poorly managed it erodes margins very quickly. With the return of inflationary cost pressure, pricing is a vital capability for all companies. How does a sales leader ensure that their team price professionally and sell on value?

Why is pricing is your most important profit lever? What are the common pricing pitfalls for companies and sales teams? How can you improve price management?

CPD Points: Two (when attending live) or one (watching the recording)

Peter Colman Dr. Peter Colman leads Simon-Kucher’s Technology, Industrials and B2B Services practice for the UK and Ireland. He has 23 years of experience in generating strong profit enhancement results in consulting and industry