OasisLMS

Duration: 41 minutes Learning objectives: To understand the 4 basic elements of a Sales acceleration formula

Sales Management & Leadership Professionals Head of Sales Sales Director

English-speaking UK and International

Mark Roberge shares the selling frameworks he created while CRO at HubSpot, taking it from $0 to $100m. These have since been applied by thousands of companies across the globe. This webinar discusses his learnings and experience of what worked, and some lessons he learned along the way. In addition, it looks at the importance of experimentation to continually learn and improve. Given the "new reality" of a post-Covid/virtual meeting world, it also explores today's buyer and their impact on sales approaches.

· Strategies to understand and codify current buyer sentiment · Aligning prospecting, discovery, and presenting tactics with the modern buyer · Understanding how buyer sentiment has shifted and pivoting sales to align

CPD Points: One

Mark Roberge – Managing Director, Stage2 Capital Mark Roberge is the Managing Director of Stage2 Capital and is also a senior lecturer in the Entrepreneurial Management Unit at the Harvard Business School.