Selling in a virtual world: Overcoming the challenges
Availability
On-Demand
Cost
£0.00
Credit Offered
1 CPD Credit
Duration 52 minutes: As a result of joining this event the participant will learn new techniques and processes needed to deliver sales growth in a predominantly virtual sales environment.
New business sales leaders and account directors Any salesperson or account manager carrying a growth quota for 2024
UK and International
The Covid pandemic sparked a massive growth in virtual selling to such an extent that research by Gartner predicts 80% of all sales interactions will be online by 2025. For those who believe the maxim that "people buy people", this has presented a new challenge : how do we build relationships across a Zoom or Teams screen without face-to-face behavioural cues? Is this situation threatening the world of relationship selling? Based on recent research by Bain and Company 92% of buyers prefer virtual sales interactions - they don't see the need for face to face. But have salespeople risen to the challenge and honed their skills or just sat back and moaned about it, and used it as an excuse for poor sales results. One thing is for sure, pandora's box has been opened, and we can't shut it again, so we need to move on into a sales world dominated by virtual interactions and get better at it! But what are those new skills we need - where do we need to focus?
Understand the research behind the move to virtual sales interactions. Learn how to still be a great relationship builder across a virtual screen. Discover the tools and techniques you need for this new sales world.
CPD Points: Two (when attending live) or one (watching the recording)
Mark Erskine F.ISP, Director and Founder of Seller Performance Mark Erskine is Director and Founder of Seller Performance and a highly experienced sales performance specialist, with over 35 years' experience in business-to-business sales at corporate level. Mark is a Master Trainer, Coach and UK Partner for LIFO® behavioural profiling, a qualified business coach and mentor, trained facilitator, and former Miller Heiman Independent Consultant.
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