OasisLMS

Duration: 51mins - Whether or not you are thinking or re-thinking your business models and GTM strategies, in selling you should be consistently identifying and unlocking new sources of sustainable value.

Sales and business development professionals responsible for growing new and/or protecting existing business and client accounts

UK and International

“Learn the rules like a pro, so you can break them like an artist.” Pablo Picasso Value propositions are core to everything you do for your clients and cut across everything you do in sales. They: state 'why' someone should do business with you, and what value your solution delivers in return can mean the difference between closing a sale or losing an opportunity to your competitor help you retain healthy margins in the face of competitors who undercut your prices to stay ahead

How to beat a cheaper price with your value proposition What is your 'Unique Factor'? Measure and amplify the force of your value proposition

CPD Points: Two (when attending live) or one (watching the recording)

Helga Saraiva-Stewart, Founder of SalesShaker.com and Lead-Results Helga Saraiva-Stewart, British-Portuguese, is a champion for sales education and the empowerment of sales professionals. Founder of SalesShaker.com a fresh, new international event focused on the future and innovation in B2B sales and selling, dedicated to informing, empowering and inspiring leaders and professionals responsible for developing business. Helga is a proud Founding Fellow of the Institute of Sales Professionals, with a rewarding career spanning 17 years based in London, and managing different geographies, developing business for some of the worlds' largest organizations in Technology and Software, Data, Ethics & Compliance. Now Invited Professor in Sales at NOVA SBE Executive Education, a Top 30 European School (ranking by Financial Times). She is also co-creator and Executive Coordinator of Nova SBE Sales Lab, an ecosystem of initiatives and solutions for sales leaders and teams.