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Leadership, Capability and Brave Decisions - Pure ...
Leadership, Capability and Brave Decisions - Pure Blue Ocean Customer Podcast, Episode 4
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Leadership, Capability and Brave Decisions - Pure Blue Ocean Customer Podcast, Episode 4
In this episode of the Pure Blue Ocean customer podcast, Duncan talks to Kristi Withers, who heads the demand capability and communications function for Mars Wrigley. Kristi grew up through sales roles where being in control meant delivering - until a conference exercise exposed the cost: with their leader absent, her high-performing field sales team fell apart on stage, and the painful debrief revealed that leading so strongly from the front had left them unable to lead themselves.
She talks honestly about unlearning an ingrained characteristic that had served her well, knowing when to dial control up and down, and finding her passion in delivering through others - building organisational and individual capability, measured both in tangible shifts and in visible changes in behaviour. She also shares a career principle: brave, uncomfortable decisions have always proved right. A valuable listen for anyone making the transition from individual contributor to leader.
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