OasisLMS

Duration 55 minutes: As a result of joining this event, you will know how to distinguish and integrate personal change management into sales transformation using the Scared So What methodology, which will enable you to lead more effective, people-centred transformation that drives lasting results across your sales organisation

sales leaders, C-suite, senior leaders, managers, and members, marketing, operations, and executive leaders

UK and International

Driving sales transformation must include personal change management. So how do we do it? Learn how with the Scared So What methodology and framework In this powerful and practical session, Dr. Grant Van Ulbrich explores why true sales transformation must go beyond systems and strategy - it must include personal change management. You'll learn the critical differences between change and transformation, between transactional and transformational leadership, and between organisational and personal change. These distinctions matter - and without understanding them, sales transformation efforts often fall short. Grant then introduces the Scared So Whatmethodology - the world's first Personal Change Management Model - designed to bridge these gaps and empower both individuals and organisations to change with confidence and clarity. Whether you're leading a team, a department, or an entire business, this session provides the tools and thinking needed to make transformation stick - by starting with the person first.

Understand the critical differences between change vs. transformation, transactional vs. transformational leadership, and organisational vs. personal change - and why these distinctions are essential for successful sales transformation Gain practical insights into the Scared So What methodology, the world's first Personal Change Management Model, designed to help individuals confidently move through change Learn how to effectively integrate personal change management with organisational initiatives to create sustainable, people-led sales transformation in any business environment

CPD Points: Two (when attending live) or one (watching the recording)

Dr. Grant Van Ulbrich, FF.ISP, Founder, SCARED SO WHAT Ltd. Dr. Grant Van Ulbrich is a global leader with over 20 years of experience in sales transformation and personal change management. A TEDx speaker and Forbes-featured innovator, he is the founder of SCARED SO WHAT Ltd. He is a founding fellow of the Institute of Sales Professionals, a fellow of the Institute of Training & Occupational Learning (ITOL), and a visiting fellow at Cranfield University School of Management. Grant holds the world's first doctorate in sales transformation and advises organizations worldwide on leadership, coaching, and sustainable change.