Client Experience Management: The low cost, high impact differentiator
Availability
On-Demand
Cost
£0.00
Credit Offered
1 CPD Credit
Duration: 37mins - This short session looks at how we deliver the Client Experience that makes clients extensions of the marketing department by turning them into raving fans.
All sales professionals
UK and International
There are many discussions in marketing departments about how to differentiate an organisation to make them competitive. Things like sector focus, competitive pricing, regional knowledge have been used for decades and are, of course, very important elements to get right. Research tells us that an organisation's reputation is a vital component when it comes to decisions around buying so it is inevitable that ensuring that our reputation is one that is creating opportunities. This short session looks at how we deliver the Client Experience that makes clients extensions of the marketing department by turning them into raving fans. Leaning on research into what customers want from their providers we will share what the best companies are doing and offer practical ideas and suggestions as to how you can create more opportunities from both new and existing clients.
CPD Points: Two (when attending live) or one (watching the recording)
Gary Williams, FF.ISP, Founder and CEO at Questas Consulting Gary is founder and CEO of Questas Consulting a training and coaching consultancy. “Our purpose is to help reluctant or unnatural salespeople develop skills and confidence in the area of sales and client relationship management." After an early career in sales and sales management he moved into training and coaching in 2004 and started Questas in 2011. “We focus on professional and engineering services companies and often work with technical experts who need to sell but would rather not!”
Powered By