Level 3 - Commercial terms you need to know – Cashflow-L3B2

Video Transcription

Video Summary

The transcript explains cash flow: money comes into a company through sales and goes out to pay expenses like electricity, salaries, and supplies. Since bills must be paid on time, sales revenue is essential to keep the business running smoothly. Salespeople are therefore expected to generate enough revenue monthly, quarterly, or annually. The speaker emphasizes that wasting resources, giving excessive discounts, offering too much credit, or missing sales targets can reduce available cash and create pressure on the organization.

Keywords

cash flow

sales revenue

business expenses

credit management

sales targets